As a photographer, I’m all for using Photoshop and other tools to retouch an image or to get the perfect shot. However, it goes against my philosophy when a photographer or a publisher go over the line and create something that wasn’t even there completely. Take, for example, this image below of Elle Brazil’s cover for May 2012. When you first glance Coco Rocha’s photo, it’s likely that your reaction is going to be akin to my own: “WOW! It’s quite the stunning cover.” Over Photoshopped in parts to be sure, but all the more dramatic for it. While some of Coco’s features have received unnecessary attention in Photoshop, it’s the use of the post-production tool elsewhere that has raised eyebrows.
Per Coco’s wording on her Tumblr:
As a high fashion model I have long had a policy of no nudity or partial nudity in my photo shoots. For my recent Elle Brazil cover shoot I wore a body suit under a sheer dress which I now find was photoshopped out to give the impression of me showing much more skin than I was, or am comfortable with. This was specifically against my expressed verbal and written direction to the entire team that they not do so. I’m extremely disappointed that my wishes and contract was ignored. I strongly believe every model has a right to set rules for how she is portrayed and for me these rules were clearly circumvented.
On the cover, Coco Rocha wears a dress from Julien MacDonald’s spring 2012 collection. Photographed by Max Abadian, the May 2012 edition of Elle Brazil hits newsstands this week.